Here's a detailed outline of my services!
Working across countless spaces such as fashion, events, beauty, F&B, healthcare, has given me meaningful insights into different industries and their specific content needs, all the while helping me develop an approach adaptable to any project whatsoever - there's no format or requirement I'm not willing to fulfil. Name your copy needs, and I shall deliver!
Additionally, where required, this copy is supported by in-depth research on a vast variety of technical as well as non-technical topics.
Website Content Writing
I craft compelling yet informative content for websites of brands across industries. My writing is sure to contribute to brand growth by generating interest, keeping website visitors engaged, and ultimately, driving lead conversions, resulting in business growth!
Advertising Copywriting
Interspersing your website and social media handles' organic traffic with some paid ads, can go a long way in boosting results. So it goes without saying, the copy for the same has to be superior - and that’s what I’m here for! I ensure strategic writing for advertisements with a thorough understanding of the target audience, guaranteeing a high conversion rate.
Social Media Copywriting
While social media platforms are largely visual, when your creatives are supported by insightful, well-researched and relevant captions, that's definitely a value add for those choosing to follow your brand's journey. I take time to understand the brand's ethos, and capture the same through my words!
Brand Communication
Writing that contributes to brand growth can take many shapes and forms. These not only include the copy accessible in the public domain, but a bunch of behind-the-scenes content! These vary from pitch decks to brand books, packaging communication, and everything in between - enter, me!
Customer Touchpoint Content
Currently writing fresh, clickworthy customer touchpoint content for brands. This includes content for emailers, whatsapps and text messages, aligned with various stages in the customer's purchase journey. For instance, pre-purchase, post-purchase, promotional offers, and the like.
Article & Blog Writing
I write pristine quality, intellectually stimulating blog posts and articles designed to achieve a variety of goals - improved SEO ranking, increased traffic, lead conversion, and also just general awareness!
Ghost Writing
What's important to me, is giving your brand the right words that express its ethos and reflect its identity. With my discreet ghostwriting services targeted to your specific audience, you can focus on running your business, while I write pieces that align with your brand voice and messaging, establishing your authority in your relevant industry.
Legal Writing
Having a strong legal background, I can not only undertake in-depth research on legal topics, I can breakdown seemingly daunting legalities, into easy-to-consume nuggets of information, to be shared across platforms.
Interested in a service but got questions? Fret not, below are answers to some questions I get asked frequently. Hope this helps!
What happens after I contact you?
You’ll hear back from me in 1-2 business days. If required, I’ll request you for more preliminary details about the proposed project, and thereafter schedule a call with you to deep dive into the way forward.
What will our collaboration look like?
Post our final call and signing of the contract finalizing all the details of our arrangement, we'll start by setting up a content plan and timeline for deliverables that works for both of us. I’ll share the work with you in accordance with the said plan, which you can either approve or share feedback for. During the course of our arrangement, I will be available to you over email, on Whatsapp, and for Zoom meetings, during agreed project working hours.
How does your pricing/fee structure work? Can I ask for edits as part of the project fee?
My fee structure for each project would vary depend on the nature and quantum of work involved in each. I will delve deeper into my pricing strategy with you when we have a detailed chat. Typically, my writing fee always includes two rounds of editing. In the event you need more than two, we can always negotiate a fee for the same.
Are you open for longer contracts/retainer arrangements?
Certainly. In fact, while I do enjoy working on one-time projects that give me access to a diverse clientele and enable me to explore new writing styles, I do prefer longer term arrangements like month-on-month retainers, as I’m all for building meaningful partnerships in the long run. I also find that this sort of arrangement is more cost-effective for you as a client, as it takes into account overall scope of work and effort on my end, without requiring you to worry about the cost of each individual deliverable and consequent edit(s).
I'm looking at a service that's not mentioned in your current Services offerings. Would you still consider exploring that?
Absolutely! The list of Services you see here is not exhaustive, but merely indicative of the kind of work that I've done so far. This does not mean I'm not open to work on new formats and writing styles. I'd be happy to discuss and deliver on any content or copy requirement that you have!
Are you open to working with my team members or do you prefer to work independently?
Since being a freelancer means being largely self-sufficient, I'm very comfortable working independently to send in deliverables as per our project terms. However, if the project demands my collaboration with your team, I'm certainly comfortable working in such an environment too, ensuring clear communication and mutually beneficial interactions with all key personnel involved.